NHL® All-Star weekend returned to Toronto last week and Rogers rolled out the red carpet for hockey’s brightest stars and the game’s biggest fans. As the proud sponsor of the 2024 Rogers NHL® All-Star Game, we brought our customers and community partners even closer to the action with exclusive fan experiences.
We were pleased to make a $50,000 donation to Hockey 4 Youth Foundation, a charitable organization that provides hockey programming for newcomer and sidelined youth to increase social inclusion. As our charitable partner for the weekend, we invited young newcomers from across Canada to join NHL and PWHL All-Stars on the Rogers NHL® All-Star Red Carpet at the 2024 Hyundai NHL Fan Fair™, to a skate at the hockey for all rink with NHL All-Star Brock Boeser and PWHL stars Laura Stacey and Erin Ambrose, and gave them access to All-Star events.
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